The new normal: rethink and improve yourself
Team pride, guaranteed supplies
Neni Rossini, President of SIT Group SpA (Faetano, Republic of San Marino), flexible packaging solutions that are technologically advanced, safe and designed to limit environmental impact to the maximum.
«Those who know us know that in general we are optimistic - says Neni Rossini - and even in this serious situation we have managed to see opportunities, in particular the possibility of rethinking the way we work, to improve it.
During the pandemic, the most important result was being able to guarantee supplies to customers in the food supply chain: therefore, not only did we not lose turnover but, despite the difficulties, we safeguarded the continuity of production and the reliability of deliveries, proving to be a more than reliable partner... counting on the fact that this will also be recognized in the future».
The emergency period that involved the whole world had undoubted repercussions and a heavy impact on all businesses, both for the unpredictability and extent of the events and for the speed with which they followed one another. «But - explains Rossini - since SIT Group is part of one of the essential supply chains, the food supply chain, we have been able to operate in all our factories and we have done so by introducing, since February, the rigorous measures to contain the risk of contagion, which have allowed us to go on safeguarding everyone’s health, by far the most precious asset and the fundamental value that has always guided our choices».
Smart working has been activated for almost all office activities, however in production this was obviously not possible and the people involved «have seriously done their duty», scrupulously respecting the new procedures, with a sense of responsibility and proud to know that the availability of food in supermarkets (one of the few certainties left, if not the only one) was also partly thanks to them. It seems to us that this difficult situation has made the awareness of the social role of the company and, with it, the pride of being part of a team emerge stronger than ever».
But what can we expect today with the start of the so-called "phase two"? «I believe - Rossini reiterates - that we will have to adapt to living no longer an "extemporaneous" emergency, with a beginning and an end, but a new reality or better, a new normalcy, which imposes severe changes ... in habits and behavior, in work procedures and operating procedures, even in human relations. On the other hand, it is precisely in the most critical moments that creativity and the ability to question the routine and habits acquired in a personal comfort zone can be best expressed. In this sense, countering the fear and uncertainty of the beginnings, initiative, the desire to adapt and tenacity must prevail».
We feel that even the people who continued to "run" the machines are proud, thinking about how precious their contribution has been in not making Italians miss an essential goods item like food: it has been a beautiful and highly engaging experience.
