Sustainable technology takes centre stage
The finalists of the contest promoted by Istituto Italiano Imballaggio to promote the creativity and scientific knowhow of an industrial sector that leads the way internationally. With the competing products displayed in Hall 14 of Ipack-Ima at the C40 stand of the Istituto, the awards ceremony will take place at the fair on the morning of 30 May.
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BREAKING NEWS... The entrepreneur Anna Paola Cavanna, Vice President of Laminati Cavanna Spa, has been elected head of the Istituto Italiano Imballaggio. First woman in over 60 years of history of the Institute to take on the office of president, she was elected by acclamation by the members, in their meeting at the Palazzo Parigi in Milan on May 11th for the annual assembly. The Piacenza based entrepreneur, an expression of the Lombard small-medium business, has been actively collaborating with the Istituto, of which she has been Vice President for the past 4 years, as well as having covered other positions in Assografici-Giflex and Confapi Picenza. Clear the guidelines of her program, in continuity with Antonio Feola’s previous Presidency. With the aim of increasing the authoritativeness of the Istituto Italiano Imballaggio and of making it more and more proactive in particular on the issues of sustainability and innovation, her intent is to enhance the communication of the positive values of packaging and develop the technical activity in favor of members. In this sense, the project of also involving the top management of the associated companies in a wide-ranging initiative was decisive. In this adventure Anna Paola Cavanna has proposed Michele Amigoni (Global Packaging Director of Barilla) and Ciro Sinagra (R&D and Marketing Manager of Laminazione Sottile) as her Vice Presidents, obtaining the unanimous approval of the assembly.  |
What should the latest generation packaging be like to become Best Packaging 2018 and win the by now historic packaging Oscar? Whether its materials or machines, the new makes headway via technical research and product or process innovation. An independent jury of experts is therefore working to judge the degree of innovation and the improvement of the technical performance of alternative materials, whether a packaging is smart or active, if it ensures better storage capacity or allows optimization of production. Without neglecting the analysis of environmental and energy costs, the printing technologies adopted in the name of a more effective communication and the ergonomics of the design. The reasons for the Oscar 2018. Innovation as the driving force of technology and hence, not surprisingly, this year, the contest is organized in collaboration with Ipack-Ima 2018: longterm partner of the Oscar, the fair will be capable of offering the maximum dissemination and visibility to the solutions competing in the relevant business community. The patronage of Altroconsumo, of the Milan Polytechnic Design School, Conai and the Brera Design District has also been confirmed. We discover the 20 finalists in the pages that follow. .
1 Pura Natura, la carta trasparente | Adercarta SpA
2 Melinda snack | Blue Pack Srl
3 WRAPEASY Universal Packaging | Bticino SpA
4 SPYLOG, l’imballaggio diventa “smart” | Chimar SpA
5 Flacone per Essential Haircare | Davines SpA
6 Pure-Pak® | Elopak SpA
7 Nutella unica | Gruppo FERRERO
8 Capsula Green | Goglio SpA
9 Imballaggio a “fisarmonica” in cArtù® | Grifal SpA
10 Compak Wine | International Paper
11 MET - Microchip Embedded Technology | Lumson SpA
12 Hidden Label | Masterpack SpA
13 FonteVita: ridefinire la Premiumness | Pet Engineering Srl
14 1DERBOX® | Gruppo Sada
15 CRYOVAC OPTIDURE™ | Sealed Air Srl
16 Sacchetto di patatine con vernice tattile | Sit Group SpA
17 DROP & TASTE | Smilesys SpA
18 GRO-KEY | Spazio Pensiero Goglio - SPG
19 Bispenser: facile, sicuro, pratico, ecologico | Tacom SA
20 Marina, dispenser con motore esterno al flacone | Taplast SpA
1 Pura Natura, la carta trasparente | Adercarta SpA
WHAT IT IS
New semi transparent pouch for fruit and vegetables, which allows a quick inspection of the goods it contains. Thanks to the design of the flat bottom, it can hold up to 1 kg in weight and is packed with a handy bunch system that facilitates display and tear-off.
MATERIALS & INNOVATION
FSC certified paper. The material is damp resistant (it prevents mould and the formation of moisture inside the pack) helping to best preserve the product while avoiding waste.
MARKET
Market Fruit&vegetables/mass distribution
SUSTAINABILITY
Recyclable, biodegradable and compostable material, printed with water-based inks.
IMMAGE & DESIGN
Premium packaging, thanks to lightness, transparency and gloss finish.
2 Melinda snack | Blue Pack Srl
WHAT IT IS
Pouch for Melinda snacks (crunchy dried apple) which perfectly preserves the freshness of the Val di Non in 0.08 µ and transmits its image of naturalness.
MATERIALS & INNOVATION
Materials & Innovation Thin high barrier laminate in PET/AL/PE.
MARKET
Market Prepackaged snacks/mass distribution - Customer Melinda
SUSTAINABILITY
With the same volume, it weighs less than normal polylaminate packaging and facilitates disposal.
IMMAGE & DESIGN
The pouch transmits the brand values; ecological, it is practical, easy to manufacture and ecological.
3 WRAPEASY Universal Packaging | Bticino SpA
(Developed with Scatolificio Crippa)
WHAT IT IS
New universal protection for Legrand cable trunking accessories; developed to substitute the RSC cases of 5 accessories, in cooperation with Scatolificio Crippa.
MATERIALS & INNOVATION
Single sheet of corrugated cardboard KMK 242 E, weight 385 gr/m2, flexo printed. Horizontal creases and pre-vertical cuts allow adaptation to different heights, widths and shapes.
MARKET
Industrial electrical distribution and installation.
SUSTAINABILITY
Ecological solution, mono material, no gluing and easy to dispose of.
IMMAGE & DESIGN
Eco-design through reduction of 10.5 tons per year of CO2 equivalent and use of 17 tons of raw material, LCA reduced from 70% to 90%.
4 SPYLOG, l’imballaggio diventa “smart” | Chimar SpA
WHAT IT IS
SPYLOG is an advance system applied on packaging to monitor the logistics phases. Comprising a kit for monitoring and managing it includes a Beacon sensor, an APP and a WEB portal.
MATERIALS & INNOVATION
The applicative software is usable on any supporting material. Via sensors temperature, humidity and any shocks that the material may undergo during shipment are registered. It enables the uploading of images and documents of the parcel being shipped, the checking where and when specific events have occurred while giving helpful information about arrival and unpacking.
MARKET
It integrates the supply chain: from the customer’s end of line to destination.
SUSTAINABILITY
It does not change the characteristics of the packaging.
IMMAGE & DESIGN
tool which increases the relationship of trust between the various interlocutors and retrieves the data necessary to improve the logistical and production processes. The kit transforms the packaging in a smart solution.
5 Flacone per Essential Haircare | Davines SpA
WHAT IT IS
The shampoo bottle inaugurates the green redesign of Davines packaging in the direction of a lower environmental impact. The new bottle, made of bioplastics entirely deriving from sugar cane, retains the same level of usability and security of the former (made from virgin polyethylene) in terms of upkeep of the chemical/physical characteristics of the product inside.
MATERIALS & INNOVATION
Low density biobased polyethylene, a bioplastic derived from sugar cane, hence from renewable source, 100% recyclable.
MARKET
Essential Haircare shampoo line, resale format.
SUSTAINABILITY
CO2 Neutral Packaging, i.e. carbon dioxide emissions arising from its production are compensated via Davines’ reforestation and forestry protection projects.
IMMAGE & DESIGN
In terms of the aesthetic and functional aspects the values of the new bottle do not differ from the previous one.
6 Pure-Pak® | Elopak SpA
WHAT IT IS
The shampoo bottle inaugurates the green redesign of Davines packaging in the direction of a lower environmental impact. The new bottle, made of bioplastics entirely deriving from sugar cane, retains the same level of usability and security of the former (made from virgin polyethylene) in terms of upkeep of the chemical/physical characteristics of the product inside.
MATERIALS & INNOVATION
The Naturally Pure-Pak light brown polylaminate cardboard was developed by Elopak in collaboration with Stora Enso: not chemically bleached, more seductive design, side grip to improve product spill and neutralized CO2 emissions.
MARKET
Food liquids (for companies that require more sustainable and natural packaging). The grip on the sides of the pack ensures a better grasp and a more marked sensory appearance.
SUSTAINABILITY
The new cardboard does not require bleaches or chemical whiteners, ensuring a lower environmental impact. Improvements in production processes also allow a reduction in weight, while maintaining the same structural strength. The cardboard is carbon neutral, ie all the CO2 emissions produced are offset by projects that create social and environmental benefits.
IMMAGE & DESIGN
The new cardboard keeps the natural brown color of the wood fibres, and visible fibre structure with the sensory properties of a standard box in PE-boardne.
7 Nutella unica | Gruppo FERRERO
WHAT IT IS
The packaging arises from an algorithm. The Nutella Unica packaging production process involves creating 7 million unique iconic artworks containing the Nutella logo, identified by a serial number, via a specific algorithm run by HP Mosaic software.
MATERIALS & INNOVATION
1 kg sleeved glass jar with unique customised decoration: the 7 million artworks are identified by a serial number, via a specific algorithm run by HP Mosaic software (HP Indigo).
MARKET
Nutella is launching the packaging designed via algorithms in several European countries and across the world. This follows several other campaigns based on the brand packaging, including the opportunity for consumers to customize their jars with names or other words of their choice.
SUSTAINABILITY
Disposable packaging turned into a durable and hence reusable object.
IMMAGE & DESIGN
HP Mosaic is a random image generator capable of creating unique PDF files based on a template file (.txt) and on one or more original PDF vector files. The application uses a vector PDF file as input and produces a large number of variations on the file changing it randomly via downsizing, transposition, rotation, change of color between predefined sets.
8 Capsula Green | Goglio SpA
WHAT IT IS
Barrier capsule with integrated degassing valve, ideal for optimum conservation of fresh coffee, with the added bonus of being completely compostable.
MATERIALS & INNOVATION
Container body, made of organic compounds; dispensing lid: 2 layers (1 barrier); injection lid 2 layers (1 barrier); non-woven filter; valve element compostable; non-woven outer lid.
MARKET
Coffee capsules compatible with Nespresso* dispensing systems, with all models of machine available on the market.
SUSTAINABILITY
Certified compostable raw materials according to EN 13432, validation by Tüv underway.
IMMAGE & DESIGN
Perceived as an exclusive product, the capsule associates practicality of use with the guarantee of maintaining the product quality.
* Nespresso is a third party brand not connected to the Goglio group
9 Imballaggio a “fisarmonica” in cArtù® | Grifal SpA
WHAT IT IS
For its new range of SMART[PRO] led lights, Gewiss chooses Grifal’s ISTA 1A certified packaging solutions, consisting of cardboard profiles made with the new corrugated cardboard cArtù®: each of them can be folded in three different ways thanks to simple half cuts made in line, creating an “accordion” design.
MATERIALS & INNOVATION
cArtù®, new patented corrugated board, made with extra high corrugates (up to 20 mm), which has a higher cushioning capacity than traditional corrugated board.
MARKET
High performance led lights for large sports facilities.
SUSTAINABILITY
Monomaterial, 100% recyclable corrugated cardboard, replaces the plastic. C02 emissions reduced thanks to the lesser use of raw materials.
IMMAGE & DESIGN
The innovative design entails that the sheets of cardboard depending on how they are folded, are turned into “L” profiles of different thicknesses to fit over the sides of the product, creating an optimal grip.
10 Compak Wine | International Paper
WHAT IT IS
Innovative packaging for safe transport of wine bottles, which protects the contents from shocks and maximizes efficiency logistics. Consisting of an external pack and an internal honeycomb, it can contain 6 wine bottles stored horizontally, positioned head-to-tail, protecting them from any breakage or damage to labels.
MATERIALS & INNOVATION
Corrugated cardboard packaging system; the reduction of the gaps between bottles enables the optimization the internal space and the attainment of the dimensions compatible with the palletizing. A honeycomb is inserted inside, which with a single gesture goes from flat to a 3D shape, offering slots where the bottles can be positioned, with minimum separation from each other to avoid contact.
MARKET
The wine sector (Customer Franciacorta Consortium).
SUSTAINABILITY
The mono-material and recyclable packaging consists of 30% virgin fibre paper from responsibly managed forests and 70% recycled paper produced with 100% cellulose fibre recovered from FSC Mix selected waste paper. The honeycomb is 100% FSC Mix recycled paper.
IMMAGE & DESIGN
The soft-touch effect of packaging and water-based colors (flexo technology) combine perceived quality and respect for the environment.
11 MET - Microchip Embedded Technology | Lumson SpA
WHAT IT IS
MET is an interactive solution devised for cosmetic packaging: a microchip inserted into Lumson airless bottles, invisible to the eye, that provides product information directly to one’s smartphone thanks to RFID technology, that also makes it an excellent anti-pilfer and anti-counterfeiting system.
MATERIALS & INNOVATION
Jar and bottle can be produced in glass or various different types of plastic (PETG, PE, PE soft touch). The microchip is inserted into the Airless bottles, with an internal pouch made out of special compound multilayer PE: the microchip does not enter into contact with the cosmetic product contained in the pouch, but is positioned outside the same, within the bottle.
MARKET
Cosmetic (creams and fluids).
SUSTAINABILITY
the environmental characteristics of the packaging are not modified.
IMMAGE & DESIGN
Thanks to Lumson’s MET App, nearing your Smart Phone to the bottle with microchip, a myriad of totally customisable contents are displayed on the screen, overcoming the space limits imposed to date by the bottle label.
12 Hidden Label | Masterpack SpA
WHAT IT IS
Packaging with open/close label on film laminated to paper: with a pre-cut on the paper, raising a flap, the product can be conveniently accessed and the pack resealed after use..
MATERIALS & INNOVATION
30 grm/sqm monogloss paper laminated to 35 my PE/EVOH/PE, chosen because the product is packed in modified atmosphere. With a die-cutting phase, in line on the labeling, a pre-cut is made on the outside on the paper.
MARKET
Biscuits (Customer Midor AG).
SUSTAINABILITY
Compared to the blisters used previously by Midor (comprising a primary packaging in printed cardboard plus a second packaging in laminated barrier material) the packaging has been optimized up to becoming unique.
IMMAGE & DESIGN
Open and close system applied to film laminated to paper, consisting of raising a flap, without having to use scissors or cutters to access the product (ideal for children). Solution useful against food waste, in that the pack can be resealed 25 times.
13 FonteVita: ridefinire la Premiumness | Pet Engineering Srl
WHAT IT IS
The bottle FonteVita, made of PET, emulates the premium aspect of glass but adds benefits such as toughness, lightness and cost effectiveness.
MATERIALS & INNOVATION
Container made in PET, weighing just 39 g for a format of 0.75 l. The hue is achieved with multilayer technology by Husky Injection Moulding System for precisely dosing the material and injecting it exactly where it is needed in order to create a diminishing hue, usually achieved with a sleeve.
MARKET
Mineral waters.
SUSTAINABILITY
Monomaterial, 100% recyclable.
IMMAGE & DESIGN
Premium positioning, able to transmit the brand values. The bottle is completed by the LuxCap closure, developed by LaBrenta. It is a cap fully customizable in its colors, finishes and decoration, perfect for all premium applications.
14 1DERBOX® | Gruppo Sada
(In cooperation with Ortomad)
WHAT IT IS
Patented shelf ready tray packaging, developed in collaboration with Ortomad, a company specialized in the cultivation of horticultural products intended for the preparation of non processed and fully processed salads. It offers benefits throughout the supply chain, including the rationalization and 30% increase of shelf space.
MATERIALS & INNOVATION
Made in corrugated cardboard, it can be worked with forming machines and thanks to special cutting elements a structure is created that can be torn and removed easily, ensuring excellent shelf visibility of the product.
MARKET
Suitable for any product sector.
SUSTAINABILITY
Monomaterial, 100% recyclable. Allows an up to 21% increase of pieces transported on trucks, representing a saving of 102 g of CO2 equivalent per km per pack.
IMMAGE & DESIGN
The “vertical” and “all-in-one” logic of 1DERBOX® and its structure enable an attractive, tidy shelf and immediate identification of the product by the operator who can position it quickly and conveniently.
15 CRYOVAC OPTIDURE™ | Sealed Air Srl
WHAT IT IS
New generation of hi-tech bags: available in two different structures, represent a complete solution for packaging food products subject to wear, combining sturdiness (also against punctures and abrasions) and low gauge..
MATERIALS & INNOVATION
Multilayer, coextruded, these pouches, resistant to stress and with high heatshrink capability, are perfect for ensuring food safety and the reduction of food waste along the distribution chain. The OSB system, avoids adhesion between stacked bags and favors high output while the sealability notably reduces leaks and consequent risk of contamination, even when the distribution chain is long, as in the case of exports.
MARKET
Ideal for seasoned products (cold cuts, meats, cheese).
SUSTAINABILITY
Thin material, available in 75 and 95 µm (thickness). The high heat shrinkage combined with a thin structure, attains levels of protection equal to thicker materials while minimizing environmental impact.
IMMAGE & DESIGN
Excellent luminosity and transparency deriving from the innovative composition of the structure. The valorization of the brand is obtained thanks to the pack’s bright, shiny appearance and print possibilities.
16 Sacchetto di patatine con vernice tattile | Sit Group SpA
WHAT IT IS
Square bottom flexible pack with tactile paint application that gives the feel of wood, adding a unique feature to the packaging, able to communicate in one and the same time craftsmanship to a demanding target while allowing the product to stand out in its main mass market.
MATERIALS & INNOVATION
Metallized polypropylene laminate covered with tactile effect varnish.
MARKET
Crisps (Customer Lorenz Snack World).
IMMAGE & DESIGN
Innovative design which, thanks to the rough surface, conjures up a craft product with an aesthetic yield that communicates uniqueness and helps to make the product immediately recognizable on the shelf. The square bottomed bag also stands out from the classic “pillow bag” pack.
17 DROP & TASTE | Smilesys SpA
WHAT IT IS
Open, pour, enjoy and close again: these summing things up are the functions of the innovative reclosable mozzarella tub system, where the lid has been eliminated and replaced with a special top film to guarantee an easy opening, easy pouring of the liquid and a perfect re-closing.
MATERIALS & INNOVATION
Top film PET+PP laminate. The reclosing system, via the application of a die-cut and labelled top film, fulfils two distinct functions:
• partial opening with a practical liquid draining system;
• total opening for an easy access to product and perfect reclosure of the pack.
MARKET
Food (mozzarella).
SUSTAINABILITY
Drastic reduction of consumption of plastics and CO2 emissions as well as the final volume of the pack, with lowering of costs needed for transport and storage.
IMMAGE & DESIGN
The basic information on the use of the specific re-closing system is indicated in graphic form directly on the corner of the film. In this way both the brand communication as well as that of the product contained remained unchanged.
18 GRO-KEY | Spazio Pensiero Goglio - SPG
WHAT IT IS
The Gro-Key cup by Luigi Goglio is a new system for fresh food, impervious to water vapour, with airtight lid, sealed with a seamless interlocking of the edge of the cup and lid.
MATERIALS & INNOVATION
Made by polypropylene, it is designed for storage of foods to be heated in the microwave and enables the extension of the shelf life by 2/3 weeks, with an air extraction and gas injection system, controlled by software, which enables the programming of the various empty gas stages, depending on the different temperatures and food products.
MARKET
Fresh ready meals, to be heated in a microwave, particularly runny (all’onda), vegetarian or vegan and fat-free risottos.
SUSTAINABILITY
Monomaterial, recyclable.
IMMAGE & DESIGN
It is equipped with automatic lid opening system in the warming up phase, thanks to overpressure generated from the heat when the temperature exceeds 100 °C.
19 Bispenser: facile, sicuro, pratico, ecologico | Tacom SA
WHAT IT IS
Bispenser, innovative dosing system on carton, it combines the reliability of the classical reclosable dispenser with a dispenser with “incorporated sprinkler”. Alternative to traditional glass or plastic cylindrical spreaders for granular food products, Bispenser is an advanced, resealable, dosing system.
MATERIALS & INNOVATION
Dispenser in special waterproof certified cardboard making a monomaterial pack. It also exists in the bioplastics version. it allows the package contents to be poured through the adjustable hole, depending on the granularity of the product and the desired flow. The side flaps control and direct the flow making Bispenser more efficient then traditional sprinklers.
MARKET
a dispenser equipped with sprinkler, like salt, sugar, sweeteners, flavourings, thickeners and seasonings.Sustainability The nozzles can be recycled with the case or separated and sent for composting.Image & Design Customizable by adding an anti pilfer seal or with an external protective tab.
SUSTAINABILITY
The nozzles can be recycled with the case or separated and sent for composting.
IMMAGE & DESIGN
Customizable by adding an anti pilfer seal or with an external protective tab. .
20 Marina, dispenser con motore esterno al flacone | Taplast SpA
WHAT IT IS
A new range of pumps, which enable the delivery of a greater dose of product, but at a competitive cost and small footprint, while also providing a premium experience to the consumer. Marina is a dispenser that fits on all bottles with 28/410 necks.
MATERIALS & INNOVATION
Plastics and steel spring. Transfer of power unit from the outer cap onto the bottle, enabling a smaller pump, with a stroke length of 11 against the 25 mm currently on the market today.
MARKET
Traditional and viscous liquids up to 10,000 cps for the food, household and personal care sector.
SUSTAINABILITY
20% lighter, made in 8 pieces instead of 11, compact to transport, optimizes logistics.
IMMAGE & DESIGN
It allows consumers a premium experience thanks to the visual flow, meaning the possibility of seeing the liquid in the dispenser body and the suck back, which keeps the dispenser clean.
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"Assegnati a Ipack-Ima gli Oscar dell’Imballaggio 2018"
