ADF & PCD + PLD Paris 2020

European showcase of premium packaging, accessories, aerosol dispensing systems for the cosmetics, perfumery and drinks sectors, the Parisian fair ADF & PCD and PLD closed the most successful edition ever.

ADF & PCD and PLD Paris 2020

With 650 exhibitors, of which 141 new entries, and over 10,000 visitors, ADF & PCD and PLD Paris (EasyFairs Oriex) on 29 and 30 January, brought together creative and innovative packaging suppliers, designers, buyers and international operators at Porte de Versailles, in a stimulating and carefully constructed environment, designed to maximize business and networking opportunities, discover the latest market trends and allow people to be inspired.

Among the highlights of the edition we mention first of all the launch of PLD (Packaging of Premium & Luxury Drinks), an area dedicated to the packaging of high-end beverages, which joins the “veterans” ADF (aerosol dispensing systems) and PCD (packaging and complements). Also worth mentioning is the program of conferences and round tables, the galleries of creative solutions where you can discover the proposals in terms of creative packaging design, the guided tours, the ever popular ADF & PCD Awards...

Appealing and international. Full 84 the countries of origin of the operators, with France in the front row of course; The United Kingdom, Italy, Germany, Spain covered 16% of the flows and, for the first time, the fair registers the presence of Korea.

Satisfied with the success of the event, Josh Brooks, director of ADF & PCD and PLD Paris 2020 stated: «We have worked to build the experience at the fair around the four pillars of “Learning, inspiration, procurement and networking” and we are very pleased with the positive feedback received. The large turnout of decision-makers of international brands confirms that the event is an essential reference point for the sectors it addresses in  innovation and purchasing processes».

Reduce, reuse, recycle... Rethink? Conferences and meetings have been able to develop the comparison and sharing of knowledge on key issues such as sustainability and design for the digital consumer, considering the two major challenges that the packaging industry will face in the coming years. Focus of the debates, the reduction/redesign strategies of diplomatic packaging and chemical recycling, the development of plant-based materials, the redesign of composting practices on a domestic and industrial scale, the different strategies to reduce carbon emissions (including compensation and capture mechanisms of CO2) as well as attention to a packaging design that privileges single-material, lighter and, in general, more sustainable solutions. Finally, the decisive role of public opinion in directing the market should not be underestimated: more and more often, in fact, luxury brands are driven to action by the demands of consumers, who will soon judge the sustainability of packaging with an attention equal to that shown for some time towards the ingredients. And brands that are committed to obtaining noteworthy results in this regard will derive a sure benefit in terms of image.

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