Luxury Packaging 2024 | Sappi Europe

Inspired by Nature materials

As Lars Scheidweiler, Head of Packaging Solutions at Sappi Europe declares

« luxury and environmental consciousness are not mutually exclusive when it comes to packaging. From packaging to functional papers and labels to our innovative Valida cellulose, we are committed to doing our part on the vitally important topic of sustainability»

Packaging papers of the highest quality. Visitors to the stand at Luxe Pack had the opportunity to get a first-hand impressions of the look and feel of Sappi’s innovative packaging solutions, product samples of premium packaging for cosmetics, fragrances and high-end beverages and from the Algro Design family. Moreover Sappi presented mock-ups of cosmetics and perfume packaging from its established Fusion portfolio with 200 g/m² for even more stability and a flawless appearance. A brand-new addition to the Fusion range of papers is Fusion Embossed, an embossed version of Fusion Topliner 100 g/m² and 115 g/m². Fusion Embossed also boasts exceptional brightness, a high degree of whiteness, an elegant-looking glossy surface and reliable dimensional stability.

Speciality papers: functional paper packaging and label papers. The innovative functional papers for flexible packaging feature integrated barriers against water vapor, grease, oxygen, aroma and mineral oil - eliminating the need for special coatings or laminations. The label papers stand out with their high whiteness and excellent printing and finishing results. They have been developed for high-quality labels in the food, beverage and consumer goods sectors - a very attractive option for luxury brand manufacturers looking to achieve a distinctive visual impact and brand differentiation on shelf.

Not for cosmetics packaging, but for product content. Sappi also presented an innovation in a very different direction with its Valida cellulose fibrils. Valida is used as a raw material that goes into the final product formulation of a wide range of cosmetics, for example skin creams, sunscreens and shampoos. As a natural ingredient, it is the perfect substitute for synthetic ingredients which may be deemed as microplastics, therefore giving consumers who want to optimise their ecological footprint peace of mind. What makes Valida unique is the fact that it is entirely biodegradable and offers multifunctional properties that can replace acrylate polymers.

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