Cans go social

How to cook a delicious and healthy meal using canned food? How can we decorate our homes with tin cans? Which artists have chosen metal packaging at the basis of their artistic activity?

And again, how to reuse empty packaging? Via creative, fun and stimulating stories, this is told by Cans for Life, a campaign launched in the social media of Empac (European Metal Packaging Association, that unites European packaging producers and supply chain partners). Aimed at producers and consumers, despite the fact it has been online for just a few weeks, the campaign has already achieved a considerable number of followers, both on its Facebook page (www.facebook.com/cansforlife) as well as on the relative blog (www.cansforlife.eu). During the year, web opinion makers, chefs, artists and many other figures tied to metal packaging as well as users from throughout Europe will be involved, who will share their favorite recipes and artistic projects.