Cosmoprof/Cosmopack Asia 2019

For cosmetic industry operators interested in developing their business in Asia, the 24th edition of Cosmoprof Asia / Cosmopack Asia is the ideal link between the Asia-Pacific region and the rest of the world.
Focus on the proposals of Italians at the fair gathered at the Asiaworld Expo in Hong Kong.

Having replied again the validity of the “1 fair, 2 venues” recipe, the foremost b2b event for the Asia-Pacific cosmetic supply chain promises to be rich in content, new launches, exciting competitions and exclusive insights, thanks to a program of conferences and in-depth studies that integrates with excellent technological proposals.

The cosmetic supply chain will thus be the star at Cosmopack Asia, held at the Hong Kong Asia-World Expo (AWE) on 12-14 November, welcoming all industry actors – from processing to packaging – in a dedicated show: ingredients and raw materials, primary and secondary packaging, automatic machinery, contract manufacturing and private label.

At the same time, on 13-15 November, the Hong Kong Convention & Exhibition Center will host Cosmoprof Asia, with the participation of finished product brands in perfume, cosmetics, beauty & spa, hair, nails and accessories and green cosmetics.

A COMPLETE FAIR
The harmony between exhibition excellence and the quality of seminars and conferences is a distinctive feature of the event, as is the case with all the Cosmoprof brand events in the world, and is the key to the success of the format, which offers operators the tools to understand the peculiarities of the market and consequently adapt their development strategy.

Cosmotalks 2019: 3 stages, 100 speakers and over 100 sessions. The industry’s newest trends, latest disruptions and most cutting - edge solutions all come under the spotlight at Cosmoprof Asia’s Cosmotalks . Our line - up of speakers from international trend agencies, mar ket research companies and education academies put themselves in the hot seat, unveiling the latest industry innovations, identifying future revolutions, while inviting questions, conversation and connection. Presentations and seminars cover the field of s upply chains at Cosmopack Asia (12 to 14 November at AsiaWorld - Expo, AWE), m eanwhile, at Cosmoprof Asia (13 – 15 November at the Hong Kong Convention & Exhibition Centre, HKCEC) in - depth studies will reveal the currents affecting growing sectors in the Asi a - Pacific region, best - in - class distribution channels and how to catch today’s consumers’ eyes – and wallets.

Discover trends. , Ground Zero for buyers, influencers and scouts, “ The CosmoTrends Report 2019” presented at HKCEC by international trend agency Beautystreams, will discuss the trends, macro and micro, unveiled throughout the four - day event. “Skinfluence: How Skin Care Drives Make - up ” at AWE will highlight the power of the skincare industry on product categori es make - up, hair and perfume. Going even further in depth, Beautystreams will also delve into trends of texture, claims and ingredients in the make - up industry and how they are linked to societal, lifestyle and aesthetic trends.

Euromonitor. Welcome to the future at Euromonitor’s presentation “Skin Care Trends Across Asia from 2019 and Beyond” , taking place at HKCEC. Did you know Asian markets generate over half of all global skin care sales and over the next five years are expected to increase exponentially faster? Key drivers, deep analysis on the strongest growing categories (face masks, anti - aging products and moisturisers), Korean, Japanese and Chinese beauty and cultural trends, the latest in online and offline chan nel dynamics – this report, shared for the first time at Cosmoprof Asia, will be nothing short of a game changer.

Packaging design, color, textures, GenZ ... WGSN, international multi - sector trend agency, bridge both packaging and consumer sides of the indu stry, hosting two seminars, one at each location.
At AWE, WGSN will present the packaging trend forecast for 2020 and beyond, highlighting on - trend packaging and bringing a special focus on using sustainable material.
At HKCEC, WGSN will present a new beau ty forecasting platform, launched Spring 2019, based on the needs of the beauty industry, from packaging and ingredients to colour, texture and fragrance. Significantly, WGSN will focus on Gen - Z and how to build mutually beneficial relationships with the m ost influential group of beauty consumers on the planet.

Certifications and regulations. SGS, international inspection, verification, testing and certification company, will also present two talks at the two locations. At AWE, the company will talk about “ How a re sunscreen products being regulated and having their sunscreen efficacy substantiated?” Focusing on sun protection testing, which is becoming more and more complex, the presentation aims to highlight the main differences between the US and Europe from bo th regulatory and testing perspectives. Meanwhile at HKCEC, the question “Are the product claims on your skin care cosmetics well substantiated?” will be posed, analysing cosmetics claims in Europe, wit h a particular focus on designing and conducting skin care efficacy tests .

Beauty and technology: a new era.  FIT (Fashion Institute of Technology) in New York is a leading institute, providing high - level career education in art, design, business and technology. Their CFMM (Cosmetics and Fragrance Marketing an d Management) programme has become an industry think tank, producing research and contents highly appreciated across the world.
At Cosmoprof Asia, FIT will be presenting Capstone Research’s “The New Era of Beauty and Technology” looking at how technology w ill play its part in individual and collective concepts of beauty in the future. How will beauty even be defined in our future? How brands should prepare themselves to play their role in this evolving future.

Retail in Cina. The seminar presented by Kline will be scheduled at HKCEC under the title “Beauty Retailing in China: Opportunities in the Direct Sales and Specialty Stores Channel” . Within the booming beauty industry in China (increased over 8% in 2018), the cosmetics and toiletries segment has experienced double digit growth in both direct sales and specialty store channels. The Internet and vertically integrated stores show the greatest shift in share between 2017 and 2018. This presentation will focus on the most powerful retailers, while highlighting how technology is simultaneously infusing new interest in the bricks and mortar shopping experience.

The Factory will present MEXME To enrich the visiting experience of Cosmopack Asia, The Factory is the realization of the production steps of a beauty product. A key initiative of the exhibitions of the Cosmoprof network, it will present MEXME, a highly innovative all-in-one cosmetic product, created thanks to the collaboration of centdegrés and selected Cosmopack Asia companies Baralan, Cho Chuang, Red Of View, Wish- Tech and Yecai Paper Products.
MEXME is a tool that combines make-up for the eyes (mascara, eyeliner, eyebrow, foundation and brush) and lips (mat gloss, mat lip pencil, lip balm). Visitors will be able to build their own tools according to their needs.