Beautiful smart packaging

May 09, 2018

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Creative, with an innovative, technological and ecological design. These are the requirements that every packaging in line with the most current market trends is called upon to satisfy, and it is in this direction that Maer Italia Srl, a leading player in the field of self-adhesive labels and sleeves, is working.

This year too the Lombard company returns to exhibit at Ipack-Ima proposing numerous innovations.
Among the most interesting solutions, we mention StealthCode, a unique code formed by a very thin weave, printed across the entire graphic surface. “Hidden” and integrated into the design, is imperceptible to the human eye but detectable via an app. The latter makes it possible to access various information about the product - multilingual instructions, anti-counterfeiting, video clips, recipes and much more - uploaded online by the company which, in turn, can detect useful data, such as the number of users who scan the code and their geo localization.