Discover what only a Perfume allows to disover
Born with the aim of enhancing the knowledge and creativity of an ancient and inexhaustible segment of the universe of cosmetics, the competition organized by the Accademia del Profumo reaches its 30th edition this year, and is preparing to award its excellences. In the following pages, a presentation of the products that reached the finals. Enjoy your read.
The fragrance and its bottle. Complementary and inseparable, a perfect synthesis of a beauty with a dual essence that, after having graced sight and touch, captivates us with the most discreet and ineffable charm of its aroma.
From the dawn of civilization, the notes of perfumes are intertwined with the most intimate and profound strings of life, and with their ungraspable lightness, they sometimes leave an indelible mark.
And if the art of fragrance, more than any other, knows how to awaken in us desire and emotions, its millennial history, in continuous evolution, reflects the changes in society, of lifestyles and aesthetic sensibility over the centuries.
The culture of perfume has deep roots in our country. To highlight these origins, for years the Academia has been committed to deepening and disseminating the profound link between history, modernity and Italian tradition, through cultural and consumer communication projects.
In the wake of this mission, one of the most interesting events promoted this year by the association linked to Cosmetica Italia, is the exhibition "Leonardo Genius and Beauty", created by the scholar Maria Pirulli and presented at Cosmoprof Worldwide Bologna. 500 years after the death of the Maestro, a selection of codes with the innovations devised by Leonardo in the cosmetics field, his studies on plants and flowers and on the first distillation experiments, have revealed to the public the contribution to the world of cosmetics - not well enough known – made by one of the greatest geniuses of our nation.
Three the historical initiatives by Accademia del Profumo* that include the collaboration with universities and training institutes, the evocative Olfactory Routes, the creation of the Perfume Museum in Milan which hosts exhibitions, literary collaborations and other events, and lastly - certainly not in importance - the prestigious competition for which below we present the products that reached the finals.
Side note. Due to a lack of readily available information some finalist products have not mentioned in the article. Enjoy.
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The contest categories For the 30th edition of the award the seven competition categories were confirmed, voted by three different panels: ♦ Perfume of the year (for men and for women, consumer vote) ; ♦ Best olfactory creation (for men and for women, evaluated in blinds by an expert panel, from the selection of the finalists to the winners); ♦ Best Made in Italy perfume (for men and for women, expert panel); ♦ Best packaging (for men and for women, expert panel); ♦ Best brand name exclusive collection (no gender, expert panel) ; ♦ Best artisan fragrance (no gender, expert panel); ♦ Best communication (for men and for women, VIP panel). |
FRAGRANCES FOR WOMEN
Cartier Carat
Dior - J’adore Absolu
Joy by Dior
Dolce&Gabbana - The Only One
Giorgio Armani - Sì Passione
L’Interdit - Givenchy
Narciso Rodriguez - Narciso eau de parfum rouge
Salvatore Ferragamo - Amo Ferragamo
Salvatore Ferragamo Tuscan Creations - Rinascimento
Tiffany & Co - Eau de Parfum Intense
Trussardi - Sound of Donna
Yves Saint Laurent - Mon Paris Couture
FRAGRANCES FOR MEN
Acqua di Parma - Colonia Sandalo
Dior - Sauvage
Giorgio Armani - Acqua di Giò Absolu
Hermès - Terre d’Hermès Eau Intense Vétiver
Tom Ford - Ombré Leather
Uomo Salvatore Ferragamo - Signature
YSL Beautè - Y Eau de Parfum
FRAGRANCES NO GENDER
Acqua di Parma - Chinotto di Liguria
Armani/Privé - Bleu Turquoise
Clive Christian Noble Collection XX Art Nuveau - Papyrus
Frédéric Malle - Music For A While
Tom Ford Private Blend - Lost Cherry
FOR WOMEN
Cartier Carat
The creation by Cartier combines the seven colors of light in a single fragrance, white, pure and crystalline, precious and luminous as a diamond. Created by Mathilde Laurent, designed for a happy woman, eager for sensations and never banal, it offers an original reading that subverts the conventions, “breaking down the light into a myriad of floral facets.
And the bottle becomes an interpreter of the very nature of Carat, with the bold and deep cuts on the glass that come alive with infinite reflections. A tribute to Art Deco, it reinterprets the stylistic elements in a modern key, offering itself with clean and well-defined angles. There is nothing superfluous, in that bottle, only the splendor of the diamond and an unexpected crystal clear closure, which opens with a simple click.
Reflections of silver light also on the cardboard packaging, which plays on the color contrast between the pastel color of the exterior and the amazing red of the internal cartotenic structure: gift in the gift.
Cartier Fragrances South East Europe
General Agent: Richemont Italia SpA
Chloé - Nomade
The Chloé woman has a natural elegance, a sense of freedom that pushes her towards new horizons, experiences and encounters, erasing every frontier. Stating itself without ever imposing itself, wherever it goes it leaves the trail of its fragrance ... Nomad, just like her. Thus the different facets of this chypre perfume, intense and floral, blow like winds of freedom in a mix of strength and kindness. Animated by the same spirit, the bottle evokes the journey: transparent to allow the pink light to filter through, with the gilded cap gleaming, sealed by a pink ribbon, from which hang two suede laces of the same shade, knotted together like equestrian bridles. Recalling the shape of an "O" - Chloé's letter-eye - the rounded shape of the bottle, almost horseshoe-shaped, infuses a softness that contrasts with the strong lines of the neck and the straight line of the shoulders.
The blank is a precious powder pink cardboard box, velvety to the touch, with golden finishes.
Distributor: Coty Italia
Dior - J’adore Absolu
An emblematic silhouette, the J'adore amphora preserves its timeless, clear and round beauty. Celebrated and often revisited by the artists, it has undergone slight changes over the years. Today, it chooses to free the golden collar of the cap, hinting at a new sensual movement: an organic wave gives it new life and sublimates it with voluptuous femininity.
The gold of jus "explodes" thanks to the rounded bottom of thick glass, which diffuses light, transforming the simple view of the perfume into a complete sensory experience.
Even the elegant white ribbed cardboard die shines with its own light, with the name of the Maison and the brand of the fragrance in relief, between two thin bands at the foot and at the upper end of the case.
Distributor: LVMH Italia
Joy by Dior
The packaging design of Joy by Dior chooses the modern and recognizable stylistic codes of the new iconic line of Dior bottles.
Simple and bright, her femininity is expressed in bright silver and bright pink of an immediately seductive jus.
A light silver thread wraps around the cylindrical cap, like a spool with brilliant reflections, like the silver characters of the name of the fragrance. The perfect roundness of the letter "O" surrounds the brand name, like a light jewel, delicately engraved. A sparkling, palpable joy, literally lying in the throbbing heart of Dior.
Distributor: LVMH Italia
Dolce&Gabbana - The Only One
It is born out of a play of contrasts and becomes "unique", like the woman for whom it is thought: The Only One captures the essence of a sophisticated and hypnotic femininity, which captures attention with its innate zest for life.
And if the fragrance is born from the intriguing combination of violet, coffee, bergamot and iris mixed with the thrill of vanilla and patchouli, even the packaging is the result of a mixture of refined elegance - perhaps even a little severe - and simple but, at the same time, voluptuous shapes.
The glass bottle, with its powerful base, is in fact imposed by the precision of its design, but capable of harmoniously accommodating the peach-colored fragrance, on which the unmistakable brand of the two designers stands out and the name of the perfume, written in elegant italics; a golden ring at the base of the black cap gives a radiant touch to the package, which is completed with the outer case of black lacquered cardboard, where the golden “signature” of the Maison stands out.
Distributor: Shiseido Group Italy
Giorgio Armani - Sì Passione
A perfume presents the point of view of today's woman: warm, bold, assertive. A woman who says Yes.
If red has always been a symbol of vitality and passion, the bottle of the new olfactory creation Yes Passione signed by Giorgio Armani reinterprets the curves of the iconic silhouette of the Yes collection in this new color incarnation: the glass is lacquered from within with a very special crimson, vibrant, pure and luminous shade (more than a hundred tests were required to obtain it).
The fragrance kept in the red heart of the glass remains suspended in the purity of the essential and modernist lines of the bottle, surmounted by the characteristic drop-shaped cap, which gives the object an enigmatic charm. A thin gold ring, symbol of eternity, embellishes the neck.
The die can only wear the same flamboyant colors: on the outside the deep red of the satin cardboard, on which the name of the fragrance shines in golden characters. The interior is black, in the most eternal of contrasts.
Distributor: L’Oréal Italia Luxe
L’Interdit - Givenchy
Classic and daring, Interdit is a catalyst, a motivation, the door to freedom, a talisman that allows you to embark on a journey of experience and self-discovery.
The design of the 2018 bottle pays tribute to the original bottle from 1957: an object, perfect in itself, timeless and contemporary. Incredibly sober, it is characterized by a square shape with rounded sides, and is endowed with a delicate force. Simple and profoundly feminine, it also features an elegant clear seal, which fixes the contrasting grosgrain ribbon and the sparkling 4G logo. The interior is scarlet, bold, surprising and bears the signature of Monsieur de Givenchy.
Distributor: LVMH Italia
Narciso Rodriguez - Narciso eau de parfum rouge
A story in red: the new chapter of the NARCISO fragrance line continues to investigate the infinite power of femininity, seductive, mysterious and passionate that emanates from the classic heart of moss, animated by a delicate floral bouquet and lively woody and amber notes that add the right momentum.
NARCISO eau de parfum rouge is presented in the iconic geometric bottle: at the heart of the transparent glass cube, the red Tangerine of the lacquer is released from the inside, enhancing a soft silhouette.
In the game of radiant monochrome the large square plastic cap and the ribbed cardboard box (barely perceptible) are included, with the brand embossed in black on a contrasting glossy square.
Distributor: Shiseido Group Italy
Salvatore Ferragamo - Amo Ferragamo
At first glance, the bottle of Amo Ferragamo has the curved lines, classic and essential of the ancient Italian perfume tradition.
But a closer look reveals the complex cantilevered workmanship of the glass, to form a texture composed of small relief prisms, which wraps around the neck and the rounded shoulders of the bottle, to then dissolve downwards. The fine ripples of the surface are highlighted by a special reflective paint, with a rosy and iridescent nuance, which illuminates the tactile texture and then fades into a smooth transparency. The same texture is re-proposed in the internal core of the convex cap, with a chromed and chiseled heart at the base, covered with Surlyn resin. The die reinterprets the leitmotiv of the bottle in a paper format: the pearly and iridescent card is crossed by a wavy pattern of tiny prisms in relief, in mellow silvery pink. Precious details that reveal Salvatore Ferragamo's deep passion for the subject and innovation.
Distributor: Ferragamo Parfums
Salvatore Ferragamo Tuscan Creations - Rinascimento
It's hard to imagine Salvatore Ferragamo without Tuscany: the visionary creativity of the brand has always been nourished by the riches of Florence and its surroundings. And Rinascimento is one of the extraordinary olfactory chapters of Tuscan Creations, which celebrate this deep and intimate bond.
The packaging design of the collection offers a compendium of the aesthetics of the Florentine brand. The perfume case, in texturised cardboard with warm golden reflections, is made with the same colors and materials as Ferragamo's Creations, limited and exclusive editions of the most famous footwear models of the house. It holds a bottle with clean and slender lines, which plays to overcome the conventional distinctions of gender, harmonizing them: the masculine character of the square base softens into the feminine roundness of the upper part. The low cylinder of the cap, surrounded by authentic leather outlined by a double tone-on-tone stitching, evokes the quality craftsmanship and tailoring quality. On the golden plaque, placed on the top of the cap, the iconic hook, Feragamo's distinctive logo on accessories and fashion creations shines.
Distributor: Ferragamo Parfums
Tiffany & Co - Eau de Parfum Intense
The new version of the Tiffany & Co bottle is illuminated by a more intense shade of the iconic Tiffany Blue®, and enhanced by a brilliant silver touch on the collar, which bears the embossed Maison logo. The design is inspired by the iconic diamonds of the house: the meticulous geometric cut of the base recalls the 128.54 carat Tiffany Diamond - a yellow diamond with 82 facets, among the most precious in the world - while the pure and geometric lines of the upper part evoke the engagement ring with Lucida® diamond.
A metal plate is concealed under the cap , on which the Tiffany & Co brand is engraved, a guarantee of authenticity like for a jewel. Inside, a fine jus with a slight blue tinge illuminates the precise cut of the bottle. Like all jewelery creations, the perfume is packaged in the exclusive Tiffany Blue Box, a symbol of style and sophistication recognized throughout the world. The texture of the cardboard of the case is moved by a very fine pattern with the emblematic T design of the Maison.
Distributor: Coty Italia
Trussardi - Sound of Donna
Elegant, feminine and non-conformist, Sound of Donna is a fragrance that cannot leave you indifferent. Its unconventional and provocative personality is reflected in the dominant color of the packaging: the Pantone 18-3838 Ultra Violet, "Color of 2018". A symbol of counter-culture and artistic inspiration, the intense, enigmatic purple tone is lit by the light strokes of the silver finishes on the sides of the bottle, framed by two bands of shiny aluminium. The metal cap is also silver-plated, with the hemispherical top carved with the letter T, the sides of the blank, the logo and the name of the fragrance, embossed on the case. On the front and back of the latter, a fantasy of stylized waves, parallel and transversal with purple metallic reflections, tone on tone: rebellious and irregular reinterpretation of the pentagram, symbol of a musical and free femininity.
The design of the packaging is studied, in short, for a non-frontal look, capable of embracing the object in the round, without a predetermined perspective.
Distributor: Angelini Beauty
Yves Saint Laurent - Mon Paris Couture
New page of the olfactory journey dedicated to the symbolic city of Amor Fou. With its irresistible notes of powdery citrus fruits, Mon Paris Couture Eau de Parfum is a celebration of the euphoric love and sparkling and lively soul of the capital where Couture was born, the third lover of a vertiginous ménage a trois, and where passion breaks every limit.
The bottle is the modern and distinctive one of the collection. The compact and rounded shape, with mischievously feminine shoulders, acquires light and lightness from the facets of the glass, in a play of refractions and reflections that enhance the precious jus of a lilac ethereal color, like a sunset sky.
Last touch, the lavender bow (characteristic of the maison's blouses), to which is added a playful and casual detail: silver polka dots on black satin ... more couture than ever. And voila, the object comes to life, as if by magic.
No less sophisticated and elegant the die. The card is dressed in black, with a very light texture similar to fabric, and a very light satin and pearlescent lilac, which bears the silver YSL logo.
Distributor: L’Oréal Italia
FOR MEN
Acqua di Parma - Colonia Sandalo
The fresh and citrus notes of the Cologne intertwine with the rich and creamy notes of sandalwood in the reinterpretation of an Acqua di Parma fragrance, as iconic as its packaging. The linear and at the same time sophisticated design, the stylistic signature of the brand, comes in the colors that cover the entire collection: deep brown for the pure glass bottle and the cap, with the characteristic slightly flared cylindrical shape, and glazed light bronze reflections for the label.
To enclose the whole, a casket entirely covered by hand in fine paper in the sophisticated tones of tobacco. The rigorous and essential design finds a precious note in the satin with bronze reflections that enriches the interior. Every detail, material and workmanship communicates all the Italian craftsmanship that has always characterized the creations of the brand.
Colonia Sandalo is offered in two formats: the classic 100 ml and the more important and generous 180 ml.
Distributor: LVMH Italia
Dior - Sauvage
The new Sauvage appears in the suspended time of a bluish twilight and full of mystery. The freshness of the evening that descends awakens the aromas of the earth and, with them, ancient legends, in which wolves are gods and men let their animality speak ... Nature is revealed, intense and fragrant, exhaling resinous, deep and spicy scents .
Thus the glass of the bottle, which at the base retains the glow of a smoky transparency, rapidly changes upwards in the dark blue of a deep night.
The essential elegance of the cylindrical bottle ennobles the unscrupulous masculinity of this eau de parfum. The CD initials are engraved on the bottom and printed on the top of the black lacquered and pleatedmagnetic cap.
Distributor: LVMH Italia
Giorgio Armani - Acqua di Giò Absolu
In the third chapter of the story of Acqua di Giò, we celebrate the sensual relationship between man and nature, blending the power of water with the delicate texture of wood.
The olfactory signature of Acqua di Giò Absolu is infused with marine notes and patchouli, the latter coming exclusively from Guatemala, the result of a sustainable economy project.
And the themes of sustainability are also inspired by the packaging of this perfume, encapsulated in the design of an exclusive bottle, where refined luxury meets the perfect symmetry of nature. Even the ash wood cap comes from a sustainable production, then lacquered and engraved with the iconic Giorgio Armani monogram. And the almost luminous amber jus creates a bond with the wood, with the warmth and the ineluctable charm of nature, enclosed in a resistant and durable glass. Between the two, joining the elements, the cold and metallic collar evokes the emphatic and sensual power of water. Hood and collar merge, reflecting the woody and aquatic accords of the fragrance itself.
Distributor: L’Oréal Italia Luxe
Hermès - Terre d’Hermès Eau Intense Vétiver
Christine Nagel, Hermes master perfumer, reinterprets one of the maison's cult fragrances, restoring its balance from woody-mineral to woody-vegetal. The dark brown of the cardboard blank and the cork refers to the warmth and richness of the earth, while the bottle impresses with its perfect geometries: the straight lines of the external profile harmonize well with the soft and irregular curve of the cavity, which encloses the golden jus, "suspended" in the thick glass.
To lighten the silhouette of the bottle, a carved base that becomes a decorative element: colored in bright ochre, it turns on and warms the transparency of glass with a refined play of refractions. A chrome plate embellishes the shoulders of the bottle, onto which the non-removable cap is inserted, but which opens and closes with a brief turn until the dispenser is revealed.
Distributor: Clarins Italia
Tom Ford - Ombré Leather
Full of refined details, the bottle of Tom Ford Private Blend Lost Cherry shows off a supreme elegance in which sweetness and seduction coexist.
The precious jus is kept in a cavity with a soft profile, internally lacquered with an intense cherry-red, which stands out through the transparent glass, heated by a pinkish tinge.
The silhouette is the exclusive one of the Private Blend collection, inspired by the elegant architectural line of the checkerboard pieces.
The essential label of the bottle, whose soft pink emphasizes the red lettering, is identical on the case, which reproduces the same ton sur ton colors. The rigid cardboard, cherry red, is moved by a full-bodied tactile texture that enhances its luxurious character.
Distributor: Estée Lauder Companies
Uomo Salvatore Ferragamo - Signature
The iconic UOMO Salvatore Ferragamo bottle becomes total black in the Signature version: sophisticated, matt, elegant like a timeless tuxedo.
Its contemporary and captivating design captures the dynamism and impeccable style of the Ferragamo Man: Of thick glass, with a slightly concave and welcoming front, it expresses strength and masculinity. The cylindrical cap is flat and surmounted by a shiny plate signed bearing the brand.
On both sides of the bottle, sculpted in glass, the historic Ferragamo logo designed by the futurist Lucio Venna in 1930 recalls the link that the brand has always had with art since its origins.
Black also the luxurious case of rough cardboard, on which the brand and the name of the perfume are imprinted in silver with a very modern three-dimensional effect. The Venna logo is printed in gloss in the same black shade; its reflections are barely visible, giving a final touch of style to this creation.
Distributor: Ferragamo Parfums
YSL Beautè - Y Eau de Parfum
All is intense and strong in Y Eau de Parfum: the fragrance, the shaded black of the bottle, the case (very elegant), where the deep blue of the designer's figures is illuminated by the reflections of a large silver "Y" and the side faces hint at the texture of a classy fabric.
Dedicated to an established and self-confident man, who has achieved his goals but is still able to look to the future, the fragrance is fresh and sensual, built around a fougére structure that contrasts with citrus and woody notes.
The sharp-edged bottle, designed by Suzanne Dalton, is a pure and powerful glass monolith that is second to none: a metal "Y" shaped insert engraves the structure, starting from the front of the bottle to the side wall, marking it indelibly. The dark heart jus can be glimpsed through the slightly outlined transparency on the glass bottom, giving a touch of mystery.
Distributor: L’Oréal Italia Luxe
Acqua di Parma - Chinotto di Liguria
In this fragrance, the breath of Ligurian nature that thrives on the rocks overlooking the sea. Pure energy, lit by the sweet bitter notes of chinotto and the sparkling ones of tangerine, recalls the sensations of an early morning walk along the rocky coasts of the western Riviera.
The bottle has the characteristic Art Deco design of all Acqua di Parma colognes, in a luminous blue, recalling the reflections and transparencies of the sea. The name of the fragrance is written in the warm and Mediterranean tones of terracotta, the color that fruit takes on once candied.
And to enclose the essence of Liguria, the unmistakable cylindrical cap, handmade in blue embossed paper.
Three formats available: of 150 ml, 75 ml and the 30 ml version, practical for travel.
Distributor: LVMH Italia
Armani/Privé - Bleu Turquoise
Yet another intimate journey into the "perfume universe" led Giorgio Armani to India, from which he drew inspiration for the fragrances Bleu Turquoise and Bleu Lazuli (Haute Couture Armani/Privé products from the Collection des Terres Précieuses), exploring the spiritual link between that country and blue. Emblem of power and strength, but also of the cosmos, water and the horizon, blue is synonymous with life, embodied in two precious stones originating in India: turquoise (symbol of the encounter between the sea and the sky, talisman of rulers, shamans and warriors, stone that protects and heals) and lapis lazuli (which evokes the infinite spirit of the universe).
In particular Bleu Turquoise (created by Aurelien Guichard, Firmenich) comes to life through the interaction of "bright" and "dark" notes (black vanilla on notes of white salt, to evoke the encounter between sky and ocean), married to Italian style by Giorgio Armani, expressed in subtle nuances of pink pepper, bergamot and Mediterranean salt.
The bottles of all Armani/Privé fragrances are real objects of art. Minimal in line but opulent in materials, they interpret the paradox of Giorgio Armani's creative vision, where simplicity meets the purest luxury. As carved in the precious stone that bears his name, each fragrance shows its own color accentuated by luxurious golden touches, similar to veins, which recall natural gems. Combining the experience of high fashion with that of high perfumery, each bottle is unique, as is the hand-molded resin cap.
Distributor: L’Oréal Italia Luxe
Clive Christian Noble Collection XX Art Nuveau - Papyrus
Papyrus, from the Noble XX Art Nouveau collection, celebrates the eponymous artistic season which, at the turn of the 1800s and 1900s, revolutionized the canons of aesthetics by opening the way to a new sensibility, modern and romantic at the same time, inspired by sinuous shapes free of nature, eager to break free from academic conventions *.
In this vein, the concept design of Papyrus is a tribute to the fascination for the Egyptian world, typical of the Belle Époque, when the great actress Sarah Bernhardt played the role of Cleopatra in the Parisian theaters.
The matte black cardboard of the precious case is decorated with arabesque motifs in gold, which are intertwined with the stylized profiles of palms of the Nile, inspired by the jewels with an “Egyptian” taste, very popular among the women of the time.
Contained in the velvety rigid box, on which stands the finely engraved emblem of the "Perfumery of the Crown" **, the opaque brown glass bottle lights up with the red and gilded and metallised characters of the brand and the name of the fragrance. The slender silhouette is surmounted by the heavy metal cap, matt lacquered total black, and by the characteristic shape of a Victorian crown, icon of the historic Maison.
Distributor: Beauty and Luxury
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* I profumi erano molto popolari all’epoca dell’Art Nouveau, che influenzò coi propri stilemi anche la creazione del packaging, e inaugurò l’uso di manifesti pubblicitari per pubblicizzare le fragranze e altri cosmetici. Proprio in questo periodo, infatti, si iniziò a prestare attenzione non solo al contenuto del profumo, ma anche agli aspetti del design e della comunicazione visiva. ♦♦♦ ** Il designer inglese Clive Christian acquisì nel 1999 la “Profumeria della Corona”, rinomata Casa di profumeria inglese fondata a Londra nel 1872, così denominata per avere ottenuto in esclusiva dalla regina Vittoria la concessione dell’immagine della Corona, come segno di suprema eccellenza. Le sue collezioni di lusso si ispirano alle tradizioni e alla storia britanniche; sono preparate con formule complesse, con i più pregiati ingredienti provenienti da ogni angolo dell’ex Impero, e contenute in originali flaconi dal design unico e prestigioso. |
Frédéric Malle - Music For A While
Born from the artistic association of Carlos Benaïm and Frédéric Malle, Music for a While is a niche fragrance with an irresistible allure: a warm perfume, with a clear and precise aesthetic, of great refinement.
And, like music, it is discovered gradually over time or manages to transport us - for a moment, precisely - to a place where life is more beautiful and more active, thus revealing the same contradictory nature of perfume.
The rigor of the entire package (which makes it resemble a collector's book), dissolves into the liveliness of bright red, black and white, chosen as the key colors of the entire creation. They are in fact reproduced on the label placed on the cylindrical transparent glass bottle, housed in a rigid box with compartment, "marked" in white by the monogram of the House. The surprise effect is ensured by a sliding band of shiny, flame red cardboard that wraps around the packaging.
Distributor: Estée Lauder Companies
Tom Ford Private Blend - Lost Cherry
Full of refined details, the bottle of Tom Ford Private Blend Lost Cherry shows off a supreme elegance in which sweetness and seduction coexist.
The precious jus is kept in a cavity with a soft profile, internally lacquered with an intense cherry-red, which stands out through the transparent glass, heated by a pinkish tinge.
The silhouette is the exclusive one of the Private Blend collection, inspired by the elegant architectural line of the checkerboard pieces.
The essential label of the bottle, whose soft pink emphasizes the red lettering, is identical on the case, which reproduces the same ton sur ton colors. The rigid cardboard, cherry red, is moved by a full-bodied tactile texture that enhances its luxurious character.
Distributor: Esteé Lauder Companies
 ACCADEMIA DEL PROFUMO is an association that was established in 1990 to enhance perfume as an essential element of well-being, promote creativity, increase the culture and the dissemination of the same in Italy. Its members include the cosmetic companies associated with Cosmetica Italia (national association of cosmetic companies) that produce and distribute perfumes, companies producing essences and packaging materials used in perfumes, opinion leaders and experts operating in the field of communication and distribution. |
