Luxury Packaging 2024 | Pozzoli

Creativity and innovation guaranteed by wide-ranging application in different markets

An international operator with extensive experience, Pozzoli has celebrated in 2023 55 years of activity

From the entertainment market to cosmetics and perfumery, fashion, wine and spirits, Pozzoli offers high-end packaging characterised by creativity, choice of materials, handcrafted quality, industrial efficiency (but tailor-made) and a series of very successful patents. Daniela Sapone, marketing manager, spoke to us at Luxe Pack 2023 about the trends in the sector.

«We are celebrating our 55 years remembering our founder, Aldo Pozzoli, who passed away in February 2023, and presenting our best solutions for the luxury market, with new developments that encapsulate creativity, quality and design. We are focusing, in particular, on the wine and spirits and perfumery markets, for which we have various proposals based on our Twist2Open^TM patent.

100% cardboard, free of plastic and magnets, Twist2Open is a single-material solution, characterised by a rigid box with a particular opening and closure which makes it possible to reveal the product in a theatrical way. Thanks to the Pozzoli solution, unboxing becomes part of the experience ».

The cross-cutting presence of Pozzoli in a number of segments allows the company to transfer know-how and creative ideas from one market to another, in a constant process of growth in terms of quality and design. In addition, there is great attention to sustainability, thanks to the use of selected materials (particularly paper-based) and to the numerous certifications Pozzoli possesses, guaranteeing transparent and effective processes.