Smilesys SpA, Mustangpack Srl | Best Packaging 2025

T-BAG

Product overview. “T-BAG and Stop! Take me with you” – a simple and direct message that highlights the practicality and portability of the product, resulting from the collaboration between Smilesys and Mustangpack. T-BAG is a lightweight, versatile, heat-sealable preformed paper bag designed to protect and add value to fruit and vegetables. Its use of natural materials and functional design helps reduce resource consumption.

Innovation. Unlike traditional shopping bags, T-BAG is made from lightweight paper (40 g/m²), with no complex folding or glueing. This reduces material usage by 50% and offers an ideal surface for communication.

Materials used. Made of 40 g/m² paper, viscose mesh and an integrated handle, T-BAG is 100% recyclable, natural and sustainable. Its minimalist construction significantly reduces material use compared to traditional packaging solutions.

Applied technologies and benefits. The packaging comes from the repurposing of a factory that once manufactured COVID masks. The machine is capable of producing individual or ribbon-style pouches, offering high efficiency and flexibility for automatic and manual packaging processes. It streamlines the packaging workflow thanks to a system that integrates automatic filling and sealing, increasing production efficiency while reducing costs, time and waste. It can be easily adapted to meet different production needs.

Environmental and consumer benefits. T-BAG is made entirely from natural materials – paper and viscose – reducing environmental impact throughout its life cycle, saving resources and promoting a sustainable approach to packaging. When produced responsibly, in fact, paper is a credible alternative to plastic, and T-BAG proves that natural materials can deliver both high performance and low environmental impact, while also generating less waste. Designed with consumers in mind, T-BAG is easy to open, carry, and dispose of. Its stable structure, integrated handle and product visibility ensure a convenient, hygienic, and visually appealing user experience.

Communication advantages. T-BAG was inspired by observation in supermarkets and driven by a desire to reduce waste and environmental impact in the fruit and vegetable sector. Compared to crates, plastic bags or classic paper shopping bags, it is lighter, more sustainable and more hygienic. It lowers costs, minimises waste and simplifies handling – all while offering better protection and enhancing product appeal. Designed for environmentally conscious consumers and distributors seeking efficient and sustainable solutions, T-BAG has strong potential for large-scale adoption. Its sustainability, versatility, and logistical simplicity make it easy to integrate into various distribution channels, improving branding and operational performance. Ideal for fresh or dry produce in small stores or supermarkets, T-BAG optimises shelf space, distribution and processes without compromising on functionality and durability.

T-BAG features large printable surfaces on both the inside and outside, a viewing window, and a stable base. Its design allows for full customisation, reinforcing brand identity and creating a strong visual impact at the point of sale. By combining sustainability, aesthetics and functionality, T-BAG stands out as a packaging solution that not only enhances product appeal but also clearly communicates eco-friendly values.