Easyfairs, a company specialized in organizing fairs and events, becomes the majority shareholder of Packaging Première

The event dedicated to packaging for the luxury sector (next edition from 26 to 28 May 2020 in Milan).

The event dedicated to packaging for the luxury sector (next edition from 26 to 28 May 2020 in Milan).
Easyfairs thus consolidates its role at European level and expands its presence in Italy, focusing on an event like Packaging Première which, since its debut in 2017, has grown exponentially: the 2019 edition registered the presence of 242 exhibitors and 6,700 visitors on an exhibition area of over 13,000 square meters in the heart of Milan.
The founder of the exhibition focused on luxury packaging solutions, Pier Paolo Ponchia, will continue to be involved in the event, impressing a strategic intelligence direction