Morato acquires packaged bread specialist RO.MAR.

The Morato Group has completed the acquisition of RO.MAR., a historic company specialising in the production of packaged sliced bread based in the province of Venice.

The transaction is part of the company’s strategic focus on its core market of bakery products with the aim of strengthening its presence in Italy and expanding its business abroad.

With annual sales of around €20 million, two factories and four production lines, RO.MAR. is a key partner for the B2B and Private Label business thanks to its ability to combine artisanal flexibility with the high productivity of a large industrial operation.

In recent years, the company has invested in technological and process innovations, with the introduction of one of the first sourdough starter production plants in Italy and the use of self-produced energy generated from renewable sources.

“The acquisition represents a major opportunity for our group in terms of synergies and is based on sound industrial and integration principles, starting out from a shared vision on key issues such as innovation and sustainable growth,” commented Stefano Maza, CEO of Gruppo Morato.

Image credits: Ro.MAR.