A. Loacker SpA, Fraunhofer Italy | Best Packaging 2025

FESR 1054 SMARTFLEXPACK

Product overview. The SMARTFLEXPACK project aims to develop a dedicated printing technology that optimises ink usage and reduces environmental impact. This is achieved through a digital twin framework and the integration of a computer vision system. The project combines innovation, sustainability, positive market impact, and enhanced print quality – all with the ultimate goal of ensuring consumer safety.

Innovation. The innovative use of sustainable inks and digital twin modelling optimises the printing process, reducing reliance on self-adhesive labels and improving the sustainability and recyclability of the pack. The use of computer vision technology also enables validation of printed information.

Materials used. Water-based and UV low-migration inks specifically designed for flexible packaging materials, replacing current self-adhesive labels. By simplifying the structure, the process becomes more sustainable and improves the recyclability of the packaging.

Applied technologies and benefits. Direct-to-pack printing technology, digital twin simulation for optimisation of the production process, and computer vision with an integrated camera for in-line quality control: all these aspects contribute to significant improvements in product characteristics, delivering both environmental and economic benefits. Easily integrated into existing production lines, this technology can also be extended to other products and sectors.

Environmental and consumer benefits. Reduced use of plastics; optimised resource consumption, lower material waste and smaller carbon footprint; reduced transport costs and environmental impact from eliminating self-adhesive labels; improved recyclability of the packaging: these are just some of the key environmental benefits of the new packaging. It outperforms current solutions in terms of sustainability and recyclability and also simplifies label and SKU management. For consumers, this translates into more sustainable and customisable packaging, as well as higher-quality printed information and lower costs.

Communication advantages. The specific printing mode ensures excellent readability of information, exceptional font durability and flexible layout customisation. This solution aligns perfectly with the vision of Industry 5.0.