BRIVAPLAST

What it is.  Click n’ Go is a mascara container, where the classic screw closure has been replaced by a snap open/close mechanism. The manuality of the gesture is facilitated by a push-button quick coupling and release, in which the capsule and bottle neck no longer interact via the  thread screwing into the counter thread but thanks to a spring mechanism which, automatically guides the clutch  and release of the retention elements hidden in the capsule (unlike the guided “paths” on the neck of the bottle).

Material. ABS, Steel, PP, HDPE+santoprene, PBT, Steel+PA66

Product. Mascara

Design. A simple but revolutionary solution for the cosmetics sector, the result of long engineering phases aimed at raising the quality of the mechanism (eliminating interference) and the level of industrial feasibility. The tank and cap of the cosmetic packaging are provided with screw thread and counter thread, to guarantee the seal and avoid the drying up of the product. A clear example of “design for all”.

Technology. Injection molding, metal forming, metal forming +fiber assembly, injection blow molding

Sustainability. The production simplification achieved during the press-moulding and assembly phase has led to a reduction in costs.