Where the top of the range is creative and exclusive
Great success for the second edition of Packaging Première (15-17 May), a fair dedicated to luxury packaging that brought together over 200 exhibitors from 12 countries in the MiCO (Milano Congressi) exhibition spaces, registering 4,800 visitors.
Turning the spotlight on the innovation of companies operating in the packaging supply chain for the fashion and accessory sectors, watches and jewelery, cosmetics and perfumery, fine wines and spirits, as well as food excellence: this the intent of Packaging Première, which has confirmed itself as a business platform, where luxury brands and producers link up and do business, providing a privileged opportunity to meet the designers, producers and international brands in the luxury sector that recognize packaging as an exclusive communication tool. An ideal showcase to present product previews, it offered space for experimentation and innovation, helping to decipher current trends and accelerate decision-making times to reach the market first.
«The excellent result we are getting drives us to renew our commitment in view of the third edition, which we hope will be even more successful» declared Pier Paolo Ponchia, organizer of Packaging Première. «We will not only work in this direction, but also and above all to maintain the high level of the vent and to fully exploit the potential of this growing market».
The numbers of Packaging Première 2018
- 203 exhibitors (direct or represented), of which 106 were present for the first time;
- 8,000 square meters of exhibition space;
- 12 exhibitor countries of origin (28% foreign exhibitors out of the total);
- 4,800 visitors (+ 60% compared to 2017), coming from 30 countries;
- 17 conferences organized to broaden the various thematic areas and which saw the alternation of representatives of the various sectors.