Natura & Co beauty products see 250% growth in online sales

The Brazilian company Natura & Co, the world’s fourth largest beauty group listed on the Sao Paulo and New York Stock Exchanges, closed Q1 2020 with 1.9% growth in net revenue to R$7.5 billion (approximately €1.2 billion).

The group, which operates under the Natura, Avon, The Body Shop and Aesop brands, posted the best performance in Latin America where sales grew 2.4% to R$4,162.3 million (€667 million).

Since the outbreak of the Covid-19 pandemic, the group has expanded its e-commerce activity and seen a 250% increase in online sales in recent weeks.

A leading player in the natural cosmetics sector (toiletries and perfumes), it produces sustainable products that respect Brazil’s botanical biodiversity and meet the strictest international safety standards.

Image credits: Natura & Co. The Body Shop