Marketing and industry

Four-month survey of the packaging industry. Situation as of late April 2013.
By Plinio Iascone - Istituto Italiano Imballaggio

The four-year ReBioFoam research project, an effort to develop a foam made from organic, biodegradable biopolymers, has come to a close. Used as a protective packaging solution alternative to synthetic expanded materials, it will reduce recourse to landfill disposal with a leap forward for recovery.

The business volume reached by the Italian recycling industry is equal to that of the cosmetics sector and greater than that of textiles. But, most importantly, it’s growing: Conai explains the how and the why.

Objective: innovation for competitivity The most important card to exit the crisis will be played in investment in R&D. We focus attention on structures within Italy, particularly in the area of Emilia, that offer companies suitable tools to effectively innovate and also to access funds. Focus on CRIT, IR4I, Aster. by Riccardo Ceredi

IN PARIS November 2012: Emballage finishes up its fortieth installment with a positive net balance. Info and products from the French packaging fair.

Exports can lift Italy out of the shoals of crisis. And, of all sectors, manufacturing has the best chance of success, as long as this country stops tolerating various kinds of parochialism and looks increasingly beyond its own borders. Some points for reflection from the Internationalization Forum Made in Italy organized by Messe Frankfurt.

Based on early estimates, 2012 marks a net worsening of the situation compared to 2011 (*): total packaging production fell by 3-4%, exports dropped 2.8-3%, imports increased slightly, and domestic demand fell 3-3.5%. The growth trends refer to values in weight.
The negative growth figure concerns all eight sectors of the packaging industry.

Quarterly packaging industry observatory. Situation as of late November 2012
By Plinio Iascone

When the reading of a biography (that of Steve Jobs) offers food for thought to also help lay down good practices.

Luxe Pack (Idice) closes its 2012 edition with a +10.5%  increase in visitors from around the world, a lively assortment of proposals and points of interest, many initiatives and contacts that, in light of the times, are not to be taken for granted. A few notes, a comment and a brief voyage, by way of pictures, through the packaging solutions and messages created for exclusive consumer brands.

QUESTIONS AND ANSWERS What are the strategies for planning a successful (and plausible) future for the sector? What are the essential reasons for communicating the value of packaging? What new developments have there been in the concept of environmental sustainability and its intimate connection with respect for consumers and their safety? And what opportunities arise from the relationship…

Invest in technology for creating quality and service capacity, best exploiting the most up-to-date and global means of communication.
Easier said then done… And yet Pixartprinting – supplier of small and large format print services on line – effectively combines these two assets.

Among the 11 winners at the international contest Pro Carton/ECMA Awards 2012, the carton packaging solutions of two Italian concerns: Boxmarche and Lucaprint

TRENDS AND NUMBERS Focus on varnishes, supplementary products for paints and varnishes, inks, lubricants and greases: market shares and variations in the packaging share distribution.

DATA AND FACTS Pallets, industrial packaging and crates for fresh produce: market figures
 

After experiencing +15% growth during the last quarter, the Pavan group foresees another 10% growth for the end of the year, both in terms of volumes and of profits. And all this by taking advantage of the synergies of an offering that covers the entire food processing chain.

DATA AND FACTS Multilayer coextruded or laminated, or monolayer, flexible packaging features as one of the few areas of the packaging sector showing progressive growth. Plinio Iascone
 

In the packaging sector, investments have been oriented primarily toward increasing productivity and improving product quality in order to satisfy growing domestic demand and access foreign markets (its South American neighbors and Asian countries).

CHOOSING TO IMPROVE The selection of the “most significant” packaging available on the market, carried out by students enrolled in the Packaging Design master’s degree program (School of Design, Politecnico di Milano). The next step: re-visiting the packaging systems and presenting proposals for their improvement, to be judged by experts in the sector during the Emballage fair. By Erik Ciravegna

Nella grande casa di tutti - il Mondo - ogni cultura interpreta il colore a modo proprio.