Marketing and design

Principles, drivers, business models and measurement.
A book by Natalia Marzia Gusmerotti, Marco Frey, Fabio Iraldo

Trend of the sector in Italy and focus on the types of packaging of industrial products: final data 2019 and evolutionary hypothesis 2020. 

Pelliconi - producer of closures for the food & beverage industry - is ready to offer the market a new digital printing service, which allows for the creation of customized closures even in very small batches, thus subverting the traditional logic of economy of scale that governs a process optimized for production in large quantities.        

Easysnap Technology has led to the creation of an exclusive format of semi-rigid single-dose packages for liquid and creamy substances, based on the principle of “one hand opening” (they can be opened with one hand in a completely intuitive way). 

A new world (and a new Europe), grappling with violent economic repercussions, is emerging  in the aftermath of the pandemic, in an uncertain and suspended trajectory towards the future. The Coop 2020 report investigates the material and immaterial repercussions of this unprecedented scenario on worldviews, lifestyles and consumption habits, devoting an extensive analysis to new trends in the…

Awarded as the best “New Entry 2020” in the Beverage category at the Brands Awards 2020* edition, Acqua Frasassi presents a renewed visual identity, adopted to launch the call to action “Let’s think about the future responsibly”.

The ecofriendly packaging for pellets designed and manufactured by Stora Enso, in collaboration with Finnish packaging designer Karoliina Pennanen, has received the prestigious Worldstar award.

Amcor Eco-Tite® R is the first PVDC-free, recyclable barrier shrink bag suitable for packaging processed meats, poultry and some cheeses. 

Etipack renews its brand identity, evolving its historic trademark in the name of continuity

To guarantee the recycling and remanufacturing process of post-consumer plastic materials, Aliplast (company part of Herambiente group, leader in the collection, recycling and regeneration of plastic) has obtained Eucertplast certification, in addition to ISO certifications on food safety and environmental impact assessments throughout the life cycle of a product.

Idice postpones the show focused in luxury packaging in September 2021.

Acma is developing numerous activities to support its vision, aimed at achieving complete sustainability of the supply chain through constant research on materials and the various phases of packaging.

Founded in 2001 with the aim of assembling and offering cutting-edge commercial solutions, Punto Pack today offers itself as a all-round partner for packaging, guaranteeing a complete service and ensuring the supply of large and small batches

Glass contains not only the precious formulas of Organic Way’s “agricosmetics”, but represents the synthesis of the founding values of the company, founded in 1948 in Bologna and present today in over 70 countries.

A format that redesigns the consumer experience, the brand identity engraved in the glass, a flashy colored mark on the cap to indicate the natural and sparkling variant and, finally, a non-label.

Sostenibilità, facilità d’uso e innovazione: questi i temi centrali del concorso organizzato da etma (European Tube Manufacturers Association) per premiare le soluzioni di imballaggio più meritevoli di attenzione. Di seguito i vincitori.

Facts, data and dynamics of the sector in 2019, with first, cautious anticipations on the evolution of the market in 2020.

The Best Packaging 2020 were unveiled during the Re-Economy Summit on October 14, 2020, promoted by Il Sole24 Ore with the partnership of Istituto Italiano Imballaggio and with Conai and Ipack-Ima2022, as main partner of the Best Packaging session.

Presented Friday, September 18, in the new Boxmarche plant in Pergola, the Living Company Report 2019, a volume where the company - since 2003 being the first SME in Italy to do so - continuously publishes its Integrated Report (operating, social and environmental, analysis of intellectual capital).

Accademia del Profumo annuncia i vincitori della 31esima edizione del suo Premio, dedicato alle migliori creazioni nell’universo delle fragranze.