Marketing and design

The new flacon of Francesca Dell’Oro Parfum features a small deconstructed architecture, inspired by the dynamic and refined art of Tamara de Lempicka. The bottle has two-sided, faceted and elegant, tailored around the versatile and joyous personality of this talented rising star in the crafting of essences.

An Italian company, Rotoprint Sovrastampa of Lainate (MI), is among the winners of WorldStar Packaging Award 2015, held annually by the World Packaging Organisation to award world excellence in the field of packaging.

The growth of e-commerce is changing the equilibriums of retail, also having important consequences on packaging, in particular that of paper and board. Studies, reflections and undertakings by Comieco that during Ipack-Ima will dedicate a seminar to the multichannel revolution.

The optimism among largescale retail industrial and distribution companies is growing, an overall improvement in the economy in general being expected, including an increase in investments and employment: the GS1 Italy/Indicod economic observatory.

Japanese packaging is never downbeat. it is always aesthetically perfect, conceptually innovative, technically correct, graphically elegant. As if to say packaging with a soul. The much acclaimed designer Nendo has come up with some very interesting solutions.

Virgin and recycled paper with superior performance, but also a complete service to help the user make the right choices, to the benefit of productivity. Good news from Stora Enso.

Paris, 17-18 June 2015. Last year 225 exhibitors (+20%) and 3154 visitors of wide consumption brands (+2%) convened at the French special occasions packaging fair in search of packaging for their promotional campaigns, gift products, seasonal offers and so forth.

Barcelona, 11-13 June 2015.The European plastic distributors association EPDA gathers in the Spanish city to give updates on sector trends in technology and markets, and for the sake of networking.

Jardin Secret is the evocative name that Albéa has chosen for its new line of high performance multifunctional mascara applicators.

The fifth edition of Danone Supplier Awards, held in Barcelona, Spain, as ever saw the multinational food multinational award its best suppliers, Cristina The Transparent Packaging winning the coveted award for the best innovative idea.

At Vinitaly 2015, Luxoro (exclusive distributor of the Kurz group) has developed a new label with “its” color of the year: Tangeri Bronze (Luxor/Alufin 347 leaf) in fact clads Hugonis, a prized Nero d’Avola wine from Sicilian Rapitalà winery.

A new development model starts from coffee and the first compostable all-Italian capsule, the result of a project that has involved two Italian excellences, Lavazza and Novamont, in a research project lasting five years.

That is: sustainability goes trendy. Mktg Industry is the name of the new Italian start up that, only 8 months old, has won an Eco-Beauty Award as part of the competition “The Wall” in Cosmopack 2015.

Conceived by journalist and writer Antonio Galdo, the  “Non Sprecare 2015” Don’t Waste 2015 award and the site www.nonsprecare.it, promote projects and good socio-economic practices against the unnecessary consumption.

Pay homage to its roots and give customers a top product: with this dual purpose OCME has decided to affix the logo “Moving Italy” on their machines, a symbol of quality and dynamism.
«Design has always been a distinctive feature of Italianness- explains Laura Léglise, comunications and marketing manager of the Emilia-based company - and a matter of prestige, conquered creating products with a…

An Italian company, Rotoprint Sovrastampa of Lainate (MI), is among the winners of WorldStar Packaging Award 2015, held annually by the World Packaging Organisation to award world excellence in the field of packaging.

The new features of the competition, its guiding principles, promotion, sponsors, and related events and of course ... the nominations. Hence spotlight on the protagonists of the contest - this year dedicated to technical innovation and technology - sponsored and organized by the Istituto Italiano Imballaggio and its Service Company Packaging Meeting.

Overall picture of the Italian beauty market: production, exports, materials and packaging use.

Packaging Parfums, Cosmétiques & Design and Aerosol & Dispensing Forum ends its 2015 edition close to doubling exhibitors and visitors. A truly significant result for the former “small” Oriex show-conference, that now faces a new challenge.

In the offing the 26th edition of the International Award, an opportunity for the big brands of the perfume industry to meet and dialogue with their consumers. Packaging again in the limelight, along with all the aspects of the perfume product.